Privacy Policy

1. What this policy covers

Moonwise AB is a Stockholm-based software consultancy focused on cross-platform app design, development, architecture, and delivery. This policy covers personal data collected through the Moonwise website, including when you browse the site, submit a project inquiry, or reach out to us by email or LinkedIn.

2. Information we collect

Based on how this website works today, we may collect the following categories of personal data:

• Your contact details, such as your email address, when you use the contact form or email us directly.
• Your message content, including any project details, business context, budgets, timelines, or technical requirements you choose to share.
• Basic technical data generated when you visit the site, such as IP address, browser type, device information, referral data, and standard server request logs.
• Limited data processed by third-party services used on the site, such as Google Fonts, FormSubmit for the inquiry form, and LinkedIn if you choose to visit our company page.

3. How we use your information

We use personal data to run the website and operate our business in a practical, limited way. This includes:

• Replying to project inquiries, partnership requests, and other messages.
• Evaluating whether Moonwise is a suitable technical partner for your app, platform, or product idea.
• Keeping records of business communications and follow-up discussions.
• Maintaining site security, preventing abuse, and diagnosing technical issues.
• Improving how the website is presented and how prospective clients reach us.

4. Contact form and communications

The contact form on this website submits inquiry data through a third-party form handling service currently configured as FormSubmit. When you submit the form, your email address and message are sent through that provider so they can be delivered to us at info@moonwise.se. If you share confidential or sensitive project information, please do so thoughtfully and only to the extent necessary for an initial conversation.

5. Legal bases for processing

Where applicable under GDPR, we rely on one or more of the following legal bases:

• Your consent, where you voluntarily submit information to us.
• Taking steps at your request before entering into a contract, such as discussing a potential project.
• Our legitimate interests in operating, securing, and improving our website and managing business relationships.
• Compliance with legal obligations, if we are required to retain or disclose certain information.

6. Sharing of personal data

We do not sell your personal data. We may share data only where needed to operate the site or our business, for example with:

• Website infrastructure, hosting, and delivery providers.
• Form and communication providers used to receive and handle inquiries.
• Professional advisors or authorities where disclosure is legally required or reasonably necessary to protect our rights.

7. International transfers

Some third-party services connected to this website may process data outside Sweden or the European Economic Area. Where that happens, the relevant provider is responsible for providing an appropriate legal transfer mechanism, such as standard contractual clauses or an equivalent safeguard.

8. Retention

We keep personal data only for as long as reasonably necessary for the purpose it was collected, including responding to inquiries, maintaining business records, resolving disputes, and meeting legal or accounting obligations. If a conversation does not lead to an engagement, we will generally retain the correspondence only as long as it remains relevant to our business relationship or operations.

9. Your rights

Depending on your location and applicable law, you may have the right to:

• Request access to the personal data we hold about you.
• Request correction of inaccurate or incomplete data.
• Request deletion of your personal data in certain situations.
• Object to or request restriction of certain processing.
• Request data portability where applicable.
• Withdraw consent where processing is based on consent.
• Lodge a complaint with your local supervisory authority, including the Swedish Authority for Privacy Protection if relevant.

10. Cookies and similar technologies

This website does not appear to use a customer login, advertising network, or complex behavioral tracking layer. However, basic cookies or similar technologies may still be used by the hosting environment, embedded third-party services, or connected platforms such as LinkedIn and Google Fonts. If we later add analytics, ad technology, or more advanced tracking, we will update this policy to reflect that change.

11. Data security

We use reasonable organizational and technical measures to protect personal data against unauthorized access, misuse, loss, or disclosure. That said, no website or email-based communication channel can be guaranteed to be completely secure, so please avoid sending highly sensitive information unless it is necessary and an appropriate secure channel has been agreed.

12. Third-party links

Our website contains links to third-party sites and services, including LinkedIn and technology providers referenced in our content. Those websites operate under their own privacy policies, and Moonwise AB is not responsible for their content or data handling practices.

13. Changes to this policy

We may update this Privacy Policy from time to time to reflect legal, operational, or technical changes. The latest version will always be published on this page together with its effective update date.

14. Contact us

If you have questions about this Privacy Policy or want to exercise your privacy rights, contact us at info@moonwise.se.